Insight specialist Explori has entered into an exclusive partnership with recruitment company tfconnect to identify key indicators on company culture, loyalty, advocacy and motivational factors.
These will be combined with bespoke metrics to help organisers understand what contributes to their team delivering the best possible experiences for exhibitors and visitors.
Explori’s commercial director Richard Kensett commented: “There are some fascinating insights developing on how the overall satisfaction of team members correlates with exhibitor and visitor satisfaction and the growth of events. We are very close to releasing benchmarks which will be a valuable data source for participating clients.”
FESPA, an independent organiser with events across the globe, has completed its first employee engagement study with Explori.
“The depth of insight our leadership team gained was impressive and gives us an honest and reliable window into our organisation at an unprecedented level. The benchmarking figures, when released, are going to provide us with some compelling context for our employee engagement data,” said Sarah Farrell, head of marketing at FESPA.
tfconnect is working in tandem with Explori to encourage the uptake of employee engagement benchmarks and look forward to the release of the findings.
tcconnect managing director Trevor Foley concluded: “Our involvement with Explori came from conversations with various clients who had undertaken employee engagement surveys but were unable to measure the results against other industry players. We are now just a couple of clients away from being able to issue an industry benchmark. Why not become one of those two companies to understand where your employees are and to contribute to the bigger picture?
“This benchmark can only help improve the outlook for the industry’s talent agenda.”