A comprehensive email marketing strategy is essential for trade show success. This guide aims to answer all you email marketing questions. Email…
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ASM Global is partnering with sustainability consultants Honeycomb Strategies, in a multi-year action plan to create ‘the most sustainable venues in the…
by Emily Wallin
There is magic and hidden value when it comes to events, says David Taylor (pictured right), founder and group managing partner of…
by David Taylor
The EN Supplier Awards took place at AFC Wimbledon on 11 August, with DCE Agency as the headline sponsor. The winners: David…
by EN
The events sector is to be surveyed by the government on the effectiveness of the Live Events Reinsurance Scheme. The Department for…
by Emily Wallin
International confidence is bouncing back according to delegates at the Society of Independent Show Organizers’ (SISO) CEO summit in Florida. Members of…
by Emily Wallin
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A comprehensive email marketing strategy is essential for trade show success. This guide aims to answer all you email marketing questions. Email…
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Traffic analysis at the UK’s largest healthcare event recorded more than 750,000 delegate movements. XALINK tracked delegates and captured leads alongside the…
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Giant iTab marketing executive Aden Watson explains that when it comes to distancing yourself from your competition, you don’t join them you…
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ReedPop digital editorial director, Jon Hicks, looks at what events marketers can learn from the world of gaming and how to harness…
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Glastonbury-style B2B event for the talent acquisition industry RecFest breaks the trade show mould. Here RecFest tells EN how they aim to…
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Jamie Love, CEO of the growth marketing agency, Monumental, outlines the biggest mistakes of marketing budgeting. Picture this: you’re launching a new…
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Marketing
A day in the life: head of marketing at ROAR B2B Reina Villanueva
by Emily Wallinby Emily WallinReina Villanueva, is head of marketing at ROAR B2B, organiser of B2B Marketing Expo, RWM Exhibition, LegalEx, Naidex, Call & Contact Centre…
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The manager behind YouTube sensation the Sidemen, Jordan Schwarzenberger, tells EN how they have secured 15m subscribers and 34bn views. “Leveraging talent…
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Karen Lynch, CEO of speaker agency Expert Impact Speakers and a former marketing director, asks how marketing strategies can affect how your…
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Founder and CEO of TEMBO Kate Disley looks at the transferable skills that can make great events marketers in a recruitment drought. …
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