Simon Clayton, chief ideas officer at RefTech, says sometimes the simplest option is the best.  We like tech, we like gadgets and we have come to expect that as technology marches on, our everyday items will include more tech features, have more functionality and be able to do even more whizzy things for us that will make our lives easier. Cars can now have all sorts of gizmos and gadgetry, from radar cruise control and heads up displays to apps which allow you to put the bac...