Home TypeNews Blue Flint Group rebrands as Istoria Group

Blue Flint Group rebrands as Istoria Group

by Nicola Macdonald

Blue Flint Group, a collective of creative companies, has announced a rebrand to Istoria Group and changes to its board.

The group consists of EN Elite Award-winning exhibitions and events company Ignition, branding agency Phoenix Wharf, communications agency Caroline, publisher I am a Bookwork and innovation platform Solverboard.

“We can now offer clients access to a raft of specialist talent, based in a single, collaborative office,” Ignition CEO Sam Rowe explained. “Our point of difference is that we have shared processes and systems throughout the group, so that clients can decide if they want to work with a single specialist agency – on a shop, restaurant, re-brand, event or exhibition, for example – or else liaise across the group via a single point of contact for all of their creative and design needs.”

Part of the re-brand includes the confirmation of changes for the group at board level. Former MD Sam Rowe has become group CEO, while former CEO & founder Claire Menzies becomes Istoria Group’s new chairwoman.

“My new role will see me managing the board and keeping Group business strategically on track, as well as acting as an ambassador-at-large for our activities, expertise and pioneering values,” Menzies explained.

“This is an extremely important moment for Istoria Group,” Rowe added. “We are full of ambition for the future. Ignition, our largest creative company, already works with corporate giants in the aerospace and pharmaceutical worlds, including Etihad Airways, Pilatus, Eli Lilly and Roche, but we are keener than ever for all the members of the group to partner with some of the great companies, large and small, that are located in the immediate Bristol and wider South West region. We believe this part of the country has so much potential as a powerhouse for innovation and creativity within the UK and we are here to help companies achieve that.”

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