Yorkshire’s first major cycle expo, which takes place on 12-14 October at Yorkshire Event Centre, has announced Jet2holidays as its headline partner for the event.
A partnership between Leeds-based marketing and events specialist XSEM and Welcome to Yorkshire, Cycle Expo Yorkshire will boast a number of races, competitions and exhibitors covering all cycling disciplines from BMX to triathlon, road racing to cross country.
The event will include a number of demo areas, with models and equipment from some of the industry’s biggest brands. Featuring a woodland mountain bike track and a kids’ ‘GoRide Zone’, there will be expert coaches on hand for all cycling enthusiasts, from the beginners to dedicated amateurs and professionals.
Yorkshire-based Jet2holidays will be headline sponsor of the cycle expo’s travel zone, which will showcase a wide range of companies, from organised cycle tours to travel accessories, and packed full of expert tips and advice for cycling enthusiasts looking to take their bikes further afield.
Charlotte Scoular (pictured left) of Cycle Expo Yorkshire commented: “We are thrilled to have Jet2holidays involved in what will be a mass celebration of cycling and a staple date in Yorkshire’s unrivalled calendar of cycling events.”
Zoe Towers, head of product at Jet2holidays, added: “As the leading tour operator in Yorkshire, we are proud to be sponsoring the county’s first cycle expo.
“As well as celebrating cycling, attendees will be able to learn more about the range of fantastic holidays for cyclists that we offer across Europe, as well as the special touches that really benefit cyclists such as 32kg bike carriage, and bike transfers to and from hotels that have been handpicked for their cycling facilities.”