Arc, the London-based global events, data, and media platform backed by investment funds managed by EagleTree Capital, has announced that experienced events industry leader, Vincent Brain, will join the network as general manager of its Bridge2Food business.
For nearly 20 years, Brain has been working on brand transformation and expansion in the events and media industry. He began his events career at UBM, now Informa plc, where he notably led the global expansion of the Food Ingredients portfolio. He spent nearly eight years with ITE plc, now Hyve, as EMEA regional director, based in Turkey, and Group transformation and commercial director looking after business development and operational best-practice initiatives.
He was also previously managing director of CloserStill Media’s tech portfolio.
He will now be responsible for running the operations and growth plans for plant-based exhibition organiser Bridge2Food -which Arc announced their partnership with last month.
Brain will work with Gerard Klein Essink, founder of Bridge2Food, on the long-term vision and strategy for the portfolio. He will also collaborate with Arc Director, Sanjeev Khaira, on further expansion and integration activities for the portfolio.
Arc group CEO Simon Foster said: “I had the pleasure of working with Vincent for many years, while he was leading the global expansion of UBM’s Food Ingredients portfolio, and have always been impressed with his intelligence and strategic approach to brand and community development. We are so pleased he’s joining us at Arc and look forward to him sharing his expertise in industry best-practices and growth strategies as we develop Bridge2Food and the wider network.”