The NEC is preparing to host its first vegan exhibition – The Thrive Show – which will be taking place on 28-29 April 2018 as part of a two-year deal. The show – which is the brain-child of husband-and-wife team and Veganuary co-founders, Matthew Glover and Jane Land – is aiming to bring together meat-reducers, flexitarians, vegetarians and vegans with a number of large commercial business plus independent retailers, wholesalers, manufacturers and catering.