UBM has acquired Expo CIHAC from Centro Impulsor de la Construcción y Habitación A.C. (CIHAC), the Mexican construction industry trade association.
The acquisition is complemented by an agreement with CIHAC to provide long-term support for Expo CIHAC.
The purchase was hinted at during UBM’s recent Ecobuild show at Excel London. At the event, UBM said it was extending the brand into Mexico by teaming up with Expo CIHAC.
Expo CIHAC is based in Mexico City and was launched in 1989. It is now among Mexico’s ten largest tradeshows and the largest serving the infrastructure, construction and housing markets.
Eleven of the business’s existing employees will transfer to UBM.
Held annually in October, Expo CIHAC exhibitors cover construction materials, machinery, equipment, hand and power tools, prefabricated building systems and technologies, financial services, real estate, insulation and piping.
Expo CIHAC also hosts around 30 co-located conference and technical seminars on topical issues. Last year’s 25th edition attracted 30,000 attendees and more than 500 exhibitors, and generated revenues of approximately £4 million.
Expo CIHAC is complementary to a number of UBM shows serving the global Built Environment sector including Negocios Nos Trilhos, the Concrete Show Brasil (whose Mexican edition launches this May) and Ecobuild.
Return on the acquisition is expected to exceed UBM’s cost of capital in the first full year of ownership.
“We are delighted to have Expo CIHAC as UBM’s first tradeshow acquisition in Mexico,” said UBM Mexico managing director Jamie Salazar.
“Expo CIHAC builds on UBM’s established strategy of acquiring strong events which serve structurally growing markets and communities. We look forward to welcoming the Expo CIHAC team to UBM, and to continuing our close, positive co-operation with the CIHAC association.”
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