by Saul Leese

Raccoon Events, the company behind the National Running Show is strengthening the board further with three new appointments: Ralph Collett as Chairman, Aurore Braconnier as COO and Matthew Lambert as Operations Director.

Ralph Collett has over 25 years’ industry experience including senior positions at Closer Still, UBM, William Reed, RBI and Kernal Events. Aurore Braconnier brings over 14 years of experience in the exhibitions industry in the UK and France, working for companies such as UBM and Clarion whilst also leading Closer Still Media’s growth in France. Matthew Lambert also benefits from 25 years in the exhibitions industry and is Managing Director for Maelstrom Event Solutions, a company managing 50 events each year.

Technical Director Darren Pinder and Commercial Director Addie Brake, both founding directors of Raccoon Events, will remain on the board, while Mike Seaman will move to CEO. Rebecca Richardson will continue her working relationship with Raccoon Events as a Strategic Consultant on Major Brand, Sports Retailer and Media Partnerships.

Nathalie Davies will be promoted to Event Director for the run portfolio.

The strengthening of the management team at Raccoon Events is an important step forward for the events business focused on health and wellbeing markets.

Raccoon Events will be moving into a new, larger office space and recruiting additional staff to work across two new initial event launches.

Mike Seaman, CEO of Raccoon Events, commented, “We are delighted to announce three key appointments to Raccoon Events and are privileged to welcome the breadth of experience that Ralph, Aurore and Matthew will bring.

“This extra firepower will enable us to launch two new events this year, including our first geo-clone and a second brand-new event that will be announced imminently. We have ambitious plans for the business and these appointments are an important first step in our development towards becoming a market leading event organiser in the health and wellbeing space.”



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