Paloma Faith, Gary Barlow, Dara Ó Briain and Vernon Kay provided the evening entertainment at a 25th anniversary celebration held by the Travel Counsellors at EventCity in Manchester as part of their exhibition.
The three-day event was attended by 2,000 people from all over the world and saw business updates, supplier exhibitions, breakout speaker sessions and a gala dinner.
Head of internal events, MICE and group travel, Cat Rainey, said: “With our global head office located in Manchester and EventCity on our doorstep, we felt it was very apt to ‘bring home’ our 25th anniversary conference – our delegates were thrilled to be returning to Manchester!
“Each year, our conference gets bigger and better, and EventCity provided a space that allowed us to grow. It’s a huge blank canvas and we were able to completely adapt the space to suit our needs.
“What’s more, the location is fantastic – it provides a great opportunity to explore the city and the attractions in and around TraffordCity; there were plenty of pre and post event activities for our delegates to enjoy!”
Following the event –which centred around ‘Moments That Matter’ – Rainey said that attendees said the conference was ‘the best ever’ in company history: “The messages and feedback we have received surrounding the conference have been absolutely mind blowing and we couldn’t have pulled this off without each and every member of the EventCity team – they were always just a call or text away. We had last minute requests which were handled with such patience and ease, the team really did pull out all the stops, with constant smiles on their faces!”
The conference was not without its issues, and Rainey said the venue was integral in solving them: “EventCity couldn’t have been better when it came to solving problems. There were a couple of things that happened during the run-up to the event that could have been major issues – but the team were so quick to react that we didn’t even have time to stress.
“One of the banners ripped and was sent to reprint right away, and when we had an issue with carpet this was fixed overnight. The team always had a back-up plan and ensured minimal disruption.”
This year saw Travel Counsellors focus on sustainability. Rainey explained: “We place strong importance on making our events as sustainable as possible, something which EventCity was a great help with.
“We installed two water fountains in the venue and gave each guest a refillable water bottle to discourage plastic bottle use. We also used recycled carpets wherever possible and gave these away to be used again once the event was over. With the help of the catering team, any leftover food was donated to a local food bank.”
Operations director at EventCity, Pete Hutchinson, said: “It was fantastic to work with the Travel Counsellors team, an internationally recognised brand and TraffordCity neighbour, on their 25th anniversary conference.
“We enjoyed every minute of helping them to bring such ambitious plans to life and create a truly unforgettable weekend for their guests in our venue.”