Increase in online event popularity among visitors, but desire for live still strong, says research8th December 2020 | published by EW SHARE
Newly published insights from Reed Exhibitions’ Covid-19 Customer Needs and Mindset Barometer has revealed that 84% of visitors and exhibitors have tried at least one new digital service since the lockdown was introduced in March 2020.
According to research in Reed’s white paper, Covid-19 and How it’s Changing the Event Industry, visitors on average had tried 3.3 new digital services...
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