Tech

Claude vs ChatGPT: How to balance organic and paid-for growth
Claude vs ChatGPT: The organic vs paid media debate, replayed in AI Event marketers have long debated this point: do you…

Investors now think AI is really positive for trade shows
By Philip Soar, chairman of Nineteen Group and CloserStill Media We are all closely following AI developments (particularly if…

Major firms adopt AI tool to track expo carbon footprints
Amazon, Dolby and Panasonic are among 10 multinationals using a new AI app to measure and reduce carbon emissions at trade…

Use regional events as “testing ground” to gather data for your flagship event, VenuIQ says
Regional, niche events are a data collection resource, says VenuIQ. In a newly-published guide, the company argues that smaller…

ExpoPlatform study finds that integrating AI is still a headache for organisers
ExpoPlatform has published its Event Tech Forecast 2026, showing how widely AI is now used in day-to-day event operations – as…

Festival of Media now using AI to match entries with award categories
Festival of Media has partnered with Award Compass to launch an AI-powered awards entry tool. The tool is called FOM AI…

Are operational messages an untapped revenue source? Eventflow yields commercial results
Trans-World Events has renewed its partnership with Eventflow after making a surprising discovery – operations messages sent…

4foreverything: reinventing exhibition experiences with creativity, innovation, and turnkey excellence
In the fast-paced world of exhibitions and congresses, organisers and exhibitors face a common challenge: how to deliver…

New Swapcard tools aim to turn event tech into revenue driver, not net cost
Swapcard has launched two new revenue tools for event organisers – Hosted Buyer & Smart Meetings and an Exhibitor…

MatchPoint wins ESCA Innovation Award
MatchPoint has won the 2025 ESCA Innovation Award at the Exhibition Services & Contractors Association Winter Celebration in…

Silent Seminars extends Event Tech Live partnership
Silent Seminars has extended its partnership with Event Tech Live for a further two years. The deal will see the company’s…