RAI Amsterdam underwent a digital rethink of its exhibitor order and service management system, with help from Ungerboeck The RAI Amsterdam is one of the most prestigious convention and exhibition centres in Europe. Host to a variety of trade fairs and exhibitions, including a number of self-organised shows, the RAI sought a solution to streamline its services. Like many other venues worldwide, the importance of digitising the exhibitors’ journey, so giving staff more time, is...