SaaS startup Akkroo, a company that provides event data capture solutions, has welcomed IBM to a client list that includes PayPal and Conde Nast. Recent developments to the Akkroo platform include improved lead management for large teams, enhanced integrations with systems such as Marketo and Salesforce. Akkroo CEO and co­founder Chris Wickson, commented: “We’ve been working with IBM teams in various countries at selected events over the past couple of years, so to tie this...