How Najah Education Series reached out to Gen Z10th October 2023 | published by EW SHARE
The story of how an Informa Connect show in Dubai was turned around into an award-winning event.
After a lower-than-desired attendance and NPS score in 2021, organisers of the Najah Education Series – the UAE’s largest education fair –bounced back a year later by winning Best Consumer Show Marketing Campaign...
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