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Parents to launch new event at East of England Arena

by Olivia Powell

A new event providing entertainment for children will launch at East of England Arena and Events Centre.

The Peterborough Kids’ Fest will take place from 8-9 February 2020, and will feature multiple attracting for children of all abilities, aged 1-14.

The event aims to provide entertainment, creativity, physical activities and stimulation for children, whilst also providing an adults creche where parents can be looked after.

East of England Arena’s business development manager Dean Rees said of the new event: “I’m delighted that Hot Pink Events has chosen the Arena to launch this new festival, and I’m certain it will be very popular with families all over the region looking to have a great day out in the depths of winter.”

The festival is being organised by husband and wife team Mike and Kim Rossiter, who came up with idea after they struggled to find an event suitable for their growing family.

Kim Rossiter commented: “We started The Kids’ Fest because we couldn’t find any events locally that are solely focused on the children. There are lots of festivals and events out there that are child-friendly, but nothing that is 100% about their fun, enjoyment and learning. We’ve scoured the county, region and country to bring the very best activities, workshops and entertainers to Kids Fest. We hope everyone will be as excited by what we’ve found as we are!”

Mike Rossiter also said: “Two things were important to us when devising The Peterborough Kids’ Fest. The first was that every activity would be free once you are inside, and the second was that everyone will be welcome and catered for. We are a fully inclusive festival and are making special provisions, such as a quiet tent, so all children can be included in the fun.”

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