The Spirit Show has confirmed it will be returning to the Business Design Centre in 2018 on 21-23 November.
The second edition of show in 2017 welcomed 6,002 visitors across three sessions descended on the Business Design Centre on 1-2 December and were greeted by over 150 premium spirit producers.
Following on from the success of the inaugural show in 2016, the organisers took on board feedback from exhibitors that they’d like a chance to meet more trade visitors at the show. The 2017 show saw the launch of an exclusive trade-only session on the Friday afternoon, with 1,053 professionals from the on and off-trade attending. This session gave exhibitors, many of whom are small batch-producers, the chance to speak to speak to bar managers and spirits buyers.
“We were very pleased with how the show has developed over the past year,” said organiser Geraldine Reeve. “We’re still relatively new in the market but are making a name for ourselves within the spirits industry as a must-attend event. Visitors and exhibitors alike enjoy the show’s focus on small-batch craft spirits, many of whom are exclusive to the Spirit Show.
‘In 2018 we are expanding the trade element of the show, as this is what our exhibitors want. As small producers the chance for them to meet key buyers face-to-face are rare. The Spirit Show fulfils this need. We will also be expanding our programme of free trade talks, with one-on-one “speed-dating” sessions, a development which we’re particularly excited about as it isn’t currently offered in the industry. So watch this space for a bigger and better event in 2018!”
Max Bull, executive director of venue sales at the Business Design Centre, added: “It’s fantastic that the Spirit Show is returning for a third year and always great to be part of the successful growth of exhibitions such as theirs. The show and brand complements the space at the BDC very well and we look forward to seeing the event go from strength to strength in 2018 and beyond.”