Leading event website creators ASP has recorded a record Net Promoter Score (NPS) of +62.
The latest customer satisfaction survey sees the event website specialists enjoy a 85 point NPS increase in three years.
The event industry average for NPS is four, with scores between 0-30 being classified as ‘good’. Scores between 30-70 are deemed ‘great’.
ASP’s managing director Jon Benjamin still sees room for improvement.
“From our launch and client support teams through to our UX and SEO expert tech
department, I am delighted with the dedication everyone has shown in making sure ASP
keeps moving forward on all fronts. But we know we can still improve. The challenge now will be to continue to deliver excellent service and revenue generating event websites that give exhibition organisers a year-round shop window.”