New data legislation coming into force in 2018 will ‘modernise’ the events industry, according to the MD of customer insight and analytics consultancy Acrotrend. The company boasts clients including UBM, Reed Exhibitions, BNP Paribas, Nuffield Health and Cancer Research UK, and its MD Sandeep Mendiratta says the General Data Protection Regulation (GDPR) that comes into effect on 25 May 2018 constitutes the biggest change to the data protection regime in the EU since the 199...