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EN’s Race Day tackles sustainability head on

by Saul Leese

Leaders from across the event industry gathered at EN Race Day at Sandown Park on Friday, to discuss what steps the industry can take to mitigate its effects on the environment.

The debate, chaired by BCD Meetings & Events Senior Director Marketing EMEA, John Kelly, which delivers in excess of 66,000 annual events, called for “greater communication and regulation across the industry.”

Raccoon Events Managing Director Mike Seaman, who was a panellist at the event, said:  “It’s not a hopeless cause and there are simple steps that we can all take to reduce the environmental impact of our events. This won’t ‘solve’ the problem, but if everyone makes a small effort then it can make a big difference. As event organisers, we can (and perhaps should) challenge our suppliers on their sustainability credentials as part of the tender process. For example, at Raccoon Events we actively deselect suppliers that aren’t following environmentally sustainable business practices.”

EN has promised to tackle sustainability ‘head on’ by paying tribute to those companies leading the way in sustainability and those that could do more.

In addition, EN has committed to publishing in-depth reports and guides showing where companies can make a difference.

On the panel: BCD Meetings & Events Senior Director Marketing EMEA, John Kelly, Raccoon Events Managing Director Mike Seaman, Reeds Carpets Commercial Director Martin Cairns, NEC Venue General Manager Linda Ritchie, Futurebuild Events Managing Director Martin Hurn.

More to follow in EN October issue.

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