Touchpoint Live Media and Postcards From Midlife podcast, have joined forces to launch the first event in the midlife space.
Postcards From Midlife Live will be held at the Business Design Centre, on 19-20 May 2023.
Touchpoint Live Media said it has its sights set on the exciting women’s sector, focusing specifically on the under-represented midlife age category, which holds huge untapped potential. Touchpoint has identified a gap in the market for women in their midlife and has teamed up with the co-hosts of the chart-topping podcast, Postcards From Midlife, Lorraine Candy (pictured left) and Trish Halpin(pictured right), who will be creative directors and presenters of the unique event.
With multi-million downloads of their podcast, Candy and Halpin have built a thriving community. Candy, a mother of four and former editor of Cosmopolitan, Elle and Sunday Times Style is the author of a bestselling book on raising teenage daughters. Halpin, mother to twins, is a former editor in chief of Marie Claire, InStyle, and Red. .
Postcards From Midlife Live will be a lifestyle and wellbeing event echoing many of the topics tackled in their award-winning podcast from perimenopause and menopause, to age-relevant health and wellbeing, lifestyle and fashion, career change opportunities, tips on parenting teens, guidance on coping with an empty nest as well as cultural insights – all whilst enjoying an inspiring day out with friends.
Touchpoint said the event would offer women over 40 the opportunity to learn from experts in a stylish and inclusive environment and is the only UK event focused on health, wellbeing and lifestyle for women who want to embrace their midlife positively and stylishly.
Nicole Cooper, Touchpoint Live Media’s CEO says: “Lorraine and Trish are a great choice for us to work with on this fantastic new project. Postcards From Midlife has built a credible, trusted, and entertaining brand within this sphere. Lorraine and Trish’s witty, candid and informative chats have created a community for women to share their worries, concerns and questions in a safe and supportive environment and provide the perfect platform from which to launch this exciting new event.”
In a statement Candy and Halpin and Trish, say: “We are uniquely positioned to deliver this event given our magazine editing backgrounds, many of our readers are now listeners of the podcast and they are incredibly engaged with the content we provide because they have known us for many years and trust our authority on this subject. The listeners have been asking for us to do this since the early days of the podcast and now we are in a position to deliver something authoritative, entertaining and ground-breaking.”