Steve Monnington of Mayfield Media Strategies runs the rule over the latest global exhibition deals. It’s been a while since we…
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blog
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James Morgan, founder of Event Tech Lab, takes a look at some effective examples of interactive technology on the show floor. …
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OpinionsOrganisers
Why is the exhibition industry so obsessed with visitor numbers?
by Stuart Woodby Stuart WoodJill Hawkins, director of Aniseed PR, asks if there might be a more sophisticated way to measure a show’s success. We…
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James Moffat, head of web at LiveBuzz, explores how an event website should be adapted in the lead up to a show.…
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OpinionsSustainability
Environmental change takes time, but we must keep going
by Stuart Woodby Stuart WoodNexus Collections’ Howard Lawton reflects on 12 years of environmental activism. On 19 September 2007, Nexus Collection launched the world’s first…
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AEO chief executive officer Chris Skeith says the events industry is making waves – but is it enough to turn the tide…
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Felicity Cator, Head of EventLAB, breaks down how introverts can make the most out of networking situations. Networking – it can…
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OpinionsSupplierTech
Why you should attend a mental health first aid course
by Stuart Woodby Stuart WoodMargaret Reeves, managing director of RefTech, recently attended a two-day mental health first aid course. She shares her experience and the impact…
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EventsOpinions
How to build an effective branding strategy for your next trade show
by Stuart Woodby Stuart WoodRichard Kearsey examines some ways to build an effective brand strategy for your next trade show. Set a goal The first…
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OpinionsTech
Six ways to leverage technology for flawless event planning
by Stuart Woodby Stuart WoodTrish King, Director of Events at Wrike, provides some tips for how technology and automation can smooth the event planning process. …