London’s QEII Centre played host to Bloom – a showcase of ‘enchantment, imagination and discovery’ – on 19 February.
More than 150 event professionals were welcomed into the underground warrens of the evening’s three hosts – Mr Badger, Ms Rabbit and Specs – for a drinks reception like no other.
The centre’s fifth floor Cambridge room was given a floral makeover by QEII’s event theming partners, EventTrees.
Guests arrived through a leafy, floral walkway lit with twinkling fairy lights, emerging into the central chamber of the underground-themed space.
Exploring the hidden burrows around the room, guests discovered Mr Badger’s intimate theatre stage, Specs’ swinging jazz club and Ms Rabbit’s hipster café, before being called upstairs for the second part of the evening.
Moving up to the sixth floor Mountbatten room, with its panoramic views of the London city skyline, guests emerged from the underground into a blooming daffodil, encompassing the entire room with towering petals, floor-to-ceiling projection and the sounds of bees buzzing around the flowers.
After dinner entertainment came courtesy of Ms Rabbit – in her new guise of Jessica Rabbit, performing sultry cabaret hits while working the room and charming guests.