Home TypeNews Feathr raises $11m to expand digital marketing solutions

Feathr raises $11m to expand digital marketing solutions

by Olivia Powell

Feathr, a provider of marketing technology for associations and event organizers, has announced it has raised more than $11m (£8.4m) in a Series B round of funding.

The funding was led by Fulcrum Equity Partners, with participation from several existing investors including Freeman Digital Ventures.

Feathr plans to use the investment to ‘further develop its product offering, enhance its customer experience, and expand its team to meet the needs of more organizations’.

President and co-founder of Feathr, Aidan Augustin, said: “Our mission is to empower our customers with the tools and best practices they need to expand their contributions to their members, attendees, and the industries they represent. This investment is a huge milestone along that path for our entire team.”

Chief products and platforms officer at Freeman, Richard Maranville, said: “Freeman strongly believes that leveraging data insights and personalizing communications are essential practices for the healthy future of our industry. Feathr continues to deliver innovative products aligned with this future, and we are excited to support this next chapter of their growth.”

Over the past year and a half, the company has quadrupled its customer base, going from serving 125 organizations in 2018 to over 500. Feathr has also doubled the people in its employ in the past twelve months, adding more than 40 new team members.

Feathr and CEO co-founder Aleksander Levental, said: “We’re thrilled at the tremendous growth we’ve seen in demand for our products and services. It validates the work we’ve put in so far, and inspires us to continue striving to become the complete and definitive marketing solutions provider for our space.”

Senior associate for Fulcrum, Connor Winn, said: “We look at thousands of fast-growing companies each year, and Feathr has continued to stand out as a top innovator in the SaaS space. Feathr understands the industries it serves on an extremely deep level, and that is reflected in its long-standing client relationships and the exceptional quality of its software and services.”

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