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Easyfairs launches new look Packaging Innovations London

by Joe Gallop

Easyfairs has announced a new look Packaging Innovations London show which will launch in 2022 at Olympia London.

The new series of four focused events – Packaging Première, PCD, PLD and Food & Consumer Pack – will create London Packaging Week to connect packaging innovators for the luxury, beauty, premium drinks, and FMCG markets.

The first London Packaging Week will take place on 21-22 September 2022, replacing the current Packaging Innovations & Luxury Packaging London event, and will feature four co-located exhibitions each targeted at a specific packaging community.

Easyfairs said the launches of PCD, PLD and Packaging Premiere in London will strengthen its international offering to both suppliers and brand owners in these communities.

Packaging Première will bring together packaging designers and specifiers in the luxury packaging markets, with a particular focus on the fashion, accessories and luxury retail sectors.

PCD will focus on packaging innovations for the perfume, cosmetics and personal care markets, while PLD will unite the premium and luxury drinks packaging community.

Food & Consumer Pack will focus on connecting the packaging development community for the food and broader FMCG market.

PCD already runs in Paris alongside PLD and the aerosol-focused event ADF, while a new edition of PCD in Milan is launching in May 2022 alongside the next edition of Packaging Première. Further announcements on the development of the events in Paris and Milan will be made in the coming weeks.

Renan Joel, Easyfairs divisional director, said: “Our community has told us that they want more focused events and this new structure will create the perfect environment for suppliers and specifiers to meet, do business and innovate together.”

Joel added: “Across the three key cities of Paris, London and Milan, we are bringing new possibilities in packaging innovation to Europe’s leading clusters for the luxury, beauty, drinks and FMCG markets. These locations are critical and we are excited to be bringing new developments that will help these communities connect and create their future.”

This year’s edition of Packaging Innovations & Luxury Packaging London takes place on 1-2 December at London Olympia.

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