From the August 2018 issue of EN, Steve Monnington of Mayfield Media Strategies runs the rule over the latest global exhibition deals.
Following its acquisition of US publisher and organiser PennWell earlier this year, Clarion has announced that around 100 people will be laid off with a further 100 transferred into Clarion businesses. Large acquisitions for high multiples, which are partially justified by cost synergies or re-structuring, inevitably have a human cost. In my recent EW column, I suggested that most of the Pennwell business except for the main exhibition brands could be sold off.
Staying in the USA, Healthcare Made Practical, better known as HMP, has agreed to acquire the Institute for the Advancement of Behavioral Healthcare (IABHC). The IABHC’s portfolio of events includes the National Rx Drug Abuse and Heroin Summit, the National Conference on Alcohol & Addiction Disorders and the National Cocaine, Meth & Stimulant Summit. HMP organises more than 260 events, primarily in the primary healthcare arena and in 2012 it acquired the US Psychiatric & Mental Health Congress, now known as Psych Congress, the largest independent mental health meeting in the US. This is HMP’s third major acquisition in the last 16 months, having acquired EMS World from SouthComm and Imedex, a medical education company.
Comexposium has also decided that the Healthcare sector is attractive, acquiring the International Master Course on Ageing Science (IMCAS) – three international trade shows for the dermatology, plastic surgery and aesthetic science sector held in Paris, Americas and Asia. IMCAS also runs the AOP Congress each year in Paris and is involved in digital learning via the AOP Academy, an e-learning platform in Ophthalmology.
Ironically it’s UBM, rather than its new owner Informa, who are currently making acquisitions. Last month it was Live Healthcare in Brazil and Expomed in Mexico. This month it’s the turn of UBM Asia’s China arm, UBM Sinoexpo, which has bought a 70 per cent economic interest in the Shanghai International Franchise Exhibition (SFE). The spring edition of SFE was already co-located with UBM’s Hotel Plus show and the plan is to co-locate the autumn show with Food and Hotel China.
Staying in China, GL Events is increasing its presence in China by signing a memorandum of understanding to acquire the majority stake in the Zhongzhixing Group, a business with 200 employees in seven cities specialising in event engineering and logistics and event organisation services.
In the UK, Ocean Media has acquired Venue and Events Live, the showcase for corporate event organisers held at Old Billingsgate. This is the first acquisition by Ocean since they bought the London Stationery show from Christopher Leonard-Morgan in late 2016. Venue and Events Live was run by Monomax, which sold its Imbibe event to Reed at the end of 2016.
Most months we seem to finish off this column with another home show acquisition by US organiser Marketplace Events. This month it completed two deals – the Minnesota Home and Patio Show – acquired from Cenaiko Productions and two events – the Northwest Flower & Garden Festival and the Tacoma Home & Garden Show – acquired from O’Loughlin Trade Shows.
NürnbergMesse’s involvement in Brazil dates back to 2007, when it launched Biofach, and this was followed in 2009 with the acquisition of Nielsen Business Media (formerly VNU), at that stage Brazil’s largest organiser with eight trade shows. Now for the first time it has entered into Brazil’s B2C arena with the acquisition of the Brasil Cycle Fair. The show was acquired by the German organiser from the Alianca Bike association after having organised it for the association in 2017.