Opinions

Supplier and ContractorsReftechExhibition apps are about as useful as a chocolate teapot+

Andrew Harrison, ESSA director, says we should always fight to bring talent into the industry and encourage an appetite for success.

Sam Cande, group commercial director at Centaur Media, says no secret sales technique can compete with belief in a product.

Christine Martin, marketing director EMEA at GES, discusses how the live events industry can get ahead of the mass customisation curve.

Letting speakers pay to host sessions might work once, but in the long term visitors will feel disappointed and duped, says Simon…

Chris Criscione, ESSA board chair and managing director Equinox Design looks ahead to ESSA’s next decade.

New technologies always seem outlandish, until they don’t, says Simon Clayton, chief ideas officer at RefTech.

Simon Clayton, chief ideas officer at RefTech, on being open, transparent, and accurate about what you are doing with the data you…

Trevor Punt, managing director of TBG Group, on the rise of the stereotypical punter and the need for nerves of steel.