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Brand Licensing Europe returns to ExCeL London with Team GB keynote

by Joe Gallop

Brand Licensing Europe is returning to ExCeL London this month for its 21st edition to welcome some 8,000 attendees and 200 exhibitors.  

The event, which takes place from 17-19 November and online from 30 November – 1 December, will feature the likes of Hasbro, CAA-GBG, Crunchyroll, Magic Light Pictures, The National Gallery, Moomin, NBA, Chupa Chups, SEGA, Perry Ellis International, Sophie La Girafe, V&A, ViacomCBS, WWE, Banijay Brands, BANDAI NAMCO Europe, Crunchyroll, Rights & Brands, Wildbrain CPLG.

Among the event’s features this year is a Team GB keynote with live conversation from Olympic gold medallists Tom Daley and Charlotte Worthington, alongside Tim Ellerton (Team GB) and Will Stewart (The Point.1888). The athletes will discuss their journeys to Tokyo and there will be panel debate on building the Team GB brand and their approach to brand licensing.

Anna Knight, VP Licensing, Informa Markets, said: “There is so much happening at BLE 2021, it was hard to stop at 21. We can’t wait to be at ExCeL this weekend to prepare to welcome everyone back next week and reconnect the European licensing industry for the first time in over two years.”

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