Last night I had a blast, Attending The Blues Brothers By the Beach, a film screening event organised by Thorns for its clients and partners. This was the first opportunity I’d had so far to experience the bonhomie this industry creates for its event profs.
From the moment I crossed the door of the Backyard Cinema in South London, the venue for this gathering, I was immersed in a friendly and welcoming atmosphere. Drinks and food within arm’s reach, uplifting music in the background and smiling faces wherever I looked. I felt completely welcome; almost as if I was at home.
The events industry is not entirely alien to me. My professional background in B2B publishing has taken me to a range of trade shows and corporate events, in the UK and abroad, where I have reported the news as they happened on the exhibition floor.
However, I must admit that now joining the industry as an insider is quite exciting and if last night is anything to go by, I’m in for a treat.
Considering the amount of thought that went into producing the event; the film, the venue, the dressing up – it all worked out to make this night one to remember. Well done Thorns!