Accounting software firm Sage has appointed Venues and Events International (team pictured) to deliver its UK events, following a competitive four-stage tender process.
The first collaboration between the two companies will be Sage Sessions, a 10-event roadshow beginning at Vox Conference Centre in Birmingham on 30 November. Further events will take place in Newcastle, Bristol, London, Glasgow, Manchester and Dublin throughout 2018.
Venues and Events International will also supported the accounting firm’s sponsorship of Accountex North and Accountex, the two-day accounting trade show, organised by Diversified Communications, taking place at ExCeL London on 23-24 May 2018.
The event management agency will cover stand build, proximity marketing, speaker support, branding and collateral for Sage at the show.
David Walsh, Sage Group vice-president marketing, Northern Europe, said that Venues and Events International won the tender due to its “dedication, passion, expertise and professionalism”.
“Giving our customers the very best experience possible through thought leadership, innovative product immersion and growth opportunities is vital to Sage,” he continued. “We know that Venues and Events International share the same ethos for delivering outstanding events that will engage and inspire, and we are very much looking forward to a long and fruitful relationship.”