Exhibition and conference venue The International Centre, Telford (TIC), has invested £395,000 to create a new state-of-the-art, 1,450-capacity auditorium.
The new space will have built-in AV production systems, a high-definition projector and LED lighting to ensure events benefit from the latest technology. There will also be a retractable seating unit, meaning that the space can easily be converted from a theatre to an open space for gala dinners.
Tom Gray, chief executive of TIC, commented: “Our aim at The International Centre has always been to keep our space simple so it can flex to meet the needs and imagination of event organisers.
“However, for our association and corporate markets we saw the potential to further enhance our Ironbridge Suite to offer comprehensive plenary packages to include production as well as a, ‘click and play’ option for quick turnaround events; those which require minimal rehearsal.
“Our business purpose with this development is not only to yield the space well, but also to enhance the number of event options the suite can offer.”
The space, called the Ironbridge Suite Auditorium, will be open for use from December 2016.