Social networking site Facebook is to appear at this year’s edition of Internet World as an exhibitor, speaker and sponsor.
United Business Media’s Internet World, which takes place at Earls Court 2 on 10 to 12 May 2011, is conceived to help shape Europe’s digital scene in 2011. Facebook is attending the event to win business from more companies looking to capitalise on Facebook’s network to propel their brand.
Facebook’s success and example is expected to be a key attraction to the event, giving advice to visitors hoping to benefit from its network.
As well as exhibiting and speaking, representatives from Facebook will also be conducting practical workshops, sponsoring the Social Media Gurus feature and setting its agenda in the Keynote theatre.