The East of England Arena and Events Centre (EEAEC) has announced it will be the venue for the inaugural Cambridgeshire Food and Drink Festival on 23-24 June 2018, organised in conjunction with Events By B3.
The event aims to attract up to 15,000 visitors to the EEAEC with a combination of culinary events, family fun and camping, and to create a food festival with a difference.
Celebrity chef headliners, The Hairy Bikers and James Martin, will be hosting cookery demonstrations, but as Louise Rhodes, Events By B3’s events manager, explained, the festival is aimed at whole families, and not just food and drink enthusiasts.
“We want this to be much more than just a food festival,” said Rhodes. “We’ve taken care to create an event that caters to everyone. In addition to over 250 food and drink exhibitors, local and celebrity chef demonstrations and culinary workshops that will showcase the best of local food and drink, there will also be feasts for the ears and eyes in the shape of live music, a vintage funfair and dozens of other attractions.”
The festival will be based on the Yorkshire Dales Food and Drink Festival, also organised by Events By B3, as Ryan Moroney, EEAEC’s operations manager, explained: “We wanted to replace our annual Autumn Country and Food fair with an event that had broader appeal, and the Yorkshire Dales Food and Drink Festival proved to be an excellent template.
“With our agricultural heritage, the ‘farm to fork’ movement is important to us, and it’s clear that Events By B3 shares our enthusiasm for supporting local food producers.”