Easyfairs has joined forces with global design competition Pentawards to launch Packaging Innovations New York.
The event, taking place on 5-6 September 2018, will run alongside aerosol, dispensing, personal care & cosmetic packaging events ADF&PCD New York, also organised by Easyfairs.
The Packaging Innovations series of events has seen extensive growth since the show was first launched in Birmingham in 2006. The Easyfairs portfolio of packing events, which include Empack, Label&Print, Luxury Packaging, ADF, PCD and the Pentawards, now covers 38 events in 12 countries. The Pentawards was acquired by Easyfairs in November 2016.
In addition to the new New York edition of Packaging Innovations, further global launches are planned for the coming years.
James Drake-Brockman, divisional director for Packaging Innovations London, Birmingham and New York, commented: “We are delighted and excited to be launching Packaging Innovations in New York for 2018. Through our one-of-a-kind collaboration with the Pentawards, we have the opportunity to create a truly unique event to serve the North American packaging community. Our experience in Europe also gives us an invaluable level of expertise and heritage in this sector; plus the collaboration with Pentawards also enables us to deliver a very powerful and high level of content that simply cannot be seen anywhere else!
“Since its launch in 2016, the ADF&PCD shows have been received with exceptional enthusiasm from the market in the US, so it is a natural extension for both brands.”