Reed Exhibitions has appointed Chet Burchett as chief executive officer, effective January 2015.
Burchett, regional president of the Americas joined Reed Exhibitions in early 2004 from Burson-Marsteller, a leading global public relations agency.
Currently based in USA, he will relocate to the UK in 2015 and will report to Mike Rusbridge who will continue in the role as executive chairman.
After more than 20 years as chairman and CEO of Reed Exhibitions, Rusbridge said of the division of the roles: “Reed Exhibitions has an exciting future ahead with strong growth expected and a clear plan of what will be required to realise our goals over the coming years. I believe, as both chairman and chief executive officer, now is the right time to separate these two roles to ensure we remain focused on our strategic direction while executing well on the objectives we set ourselves each year.”
Commenting on the new appointment, Rusbridge said: “Chet has driven new ways of working regionally, such as pricing and customer insights, directed Reed Exhibitions’ expansion into both South America and Mexico and has been instrumental in leading our collaboration initiatives globally.
“I am confident that Reed Exhibitions, under Chet’s management, will continue to provide innovative solutions to our customers’ needs around the world and achieve the ambitious growth targets we have set ourselves.”
The global organiser has also announced the appointment of Hervé Sedky to the role of regional president of the Americas, effective 15 September.
He was most recently the senior vice president and general manager of the American Express Company’s Global Business Travel division and a member of the senior management team.
In addition, Nancy Walsh, vice president of Reed Exhibitions North America has been promoted to president of Reed Exhibitions North America and Mexico, alongside Juan Pablo De Vera, president of Reed Exhibitions Alcantara Machado in Brazil, who will report to Hervé Sedky.
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