Messe Frankfurt, has renewed its International Venue Partner agreement, which began in 2015, with the AEO for 2018-2020.
Chris Skeith, chief executive of the AEO, commented: “we are delighted to renew our long standing partnership with Messe Frankfurt. Our portfolio of products and services for our international organiser base continues to grow at a pace and our partnership with Messe Frankfurt brings an opportunity to bring excellent value to our members.
“The new partnership will include expert blogs, white papers and content that will showcase real insight from an international standpoint for both our international members and the wider industry.”
Johann Thoma, vice president guest events at Messe Frankfurt Venue GmbH, added: “As a cooperation partner, we are looking forward to continuing and expanding this strategic working relationship with AEO. Our goal here is to provide the best possible support to AEO members in our function as a global player in the event sector.
“At the same time, we see it as our mission to join forces with AEO with a view to further strengthening the leading role of Europe as the event continent. The UK is sure to be of special significance as AEO’s home base and as a particularly relevant target market for Messe Frankfurt – and one where we established a subsidiary of our own only recently.”