ACC Liverpool welcomed a record number of guests to its annual Showcase in London.
During the evening at The May Fair hotel, the venue unveiled Liverpool’s ambitious and forward-looking culture programme to mark the 10th anniversary of the city’s year as European Capital of Culture.
Guests were given a sneak preview of the final plans being put in place for the year-long celebration of the city’s thriving creative scene which will include China’s First Emperor and the Terracotta Warriors; the Three Festivals Tall Ships Regatta and the finale of the Clipper Around the World Yacht Race.
2018 also marks a decade since ACC Liverpool opened its doors and hosted the opening ceremony for Capital of Culture. It will kick off its own year-long celebrations by hosting Celebrating Sgt Pepper: Live on 13 January 13 a collaboration between the award-winning Royal Liverpool Philharmonic Orchestra and the nation’s premier Beatle group The Bootleg Beatles.
The Liverpool 2018 programme will provide a variety of opportunities for delegate social programmes and for FAM visits to the city. The GREAT Britain campaign is an official partner of the programme and will use its impressive reach across the tourism, culture, investment, export, trade and education sectors to promote Liverpool’s programme and position it as a must-visit destination.
Bob Prattey, chief executive of The ACC Liverpool Group, said: “As a venue team we are constantly banging the drum for Liverpool’s cultural offer, and the 2018 programme will shine an international spotlight on the city and confirm why Liverpool is such a special place for events of all kinds.
“Our Showcase in London gave us the opportunity to share with our clients some of the incredible moments and achievements of the last decade and look ahead to the next 10 years. We look forward to working with them to ensure they have the opportunity to engage with the programme.”